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Pay per click (PPC) advertising can be a dream come true. You can get traffic almost immediately from some PPC search engines. And it can be mighty cheap too. Next to joint ventures, PPC search engines have been responsible for most of my online income. I've gotten some great returns on PPC campaigns. And I know other people who have too.Right now, I have one PPC campaign that's making me $56.69 for every $1 I spend. I know, that's pretty incredible. And it's not typical. But I have another that's making me $8.84 for every $1 I spend. Yet another makes $7.73 for every $1.But I have other campaigns that have lost me money. Making money, ...

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"Joan, I'm working so hard and I'm not getting anything done!" I have heard some version of this cry of frustration by many an entrepreneur. It's a common complaint voiced by those of use who sought the freedom to have complete authority over our schedules, only to find ourselves unwittingly shackled by old ways of operating.It does not appear to matter that we are independent professionals or business owners, we live in a world shaped by the rules of corporate life. Most of us came from jobs and daily schedules that dictated what to do and how to spend our time. Being somewhat like the long-term prisoner we got very used to the daily ...

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As a busy executive, you face some extremely difficult challenges like creating and dominating new markets or finding and keeping the best people. But then, like many executives, do you find yourself spending too much time solving everyday problems (that only you can solve, right?), which prevent you from growing your ideal business?Most managers find themselves spending 80% or more of their time ?reacting? to business events and very little time in preventing those same events from occurring again. If this sounds familiar then you may be making some of these management mistakes:1. Do you have a compelling vision for your company, that ...

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How many of us are guilty of ?Putting the cart before the horse??Much is written on HOW to manage your time (the load in the cart) while little mentions the first step (the horse that pulls the load) of time management, asking WHY before we do the HOW.Millions of people have read Napoleon Hill?s, ?Think and Grow Rich.? Why have most of these readers failed to grow rich? Could the answer be the same for those who study how to manage time yet, remain poor managers of time? These WHY-questions help you check your readiness to pull the cart. Who better to ask? You know the answers better than anyone!Attitude and determination are the ...

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What is the number one way to prevent failure in business? Take a minute to really think about your answer. What comes to mind? Increasing patients or customers served? ? Effective marketing? ? Location, location, location? ? Improving patient or customer care? ? Being the best in your industry?Although these are all essential aspects of business, the answer isn't any of the above. The number one way to prevent business failure is to properly manage your working capital.To ensure that we're all on the same page, working capital is simply defined as the difference between your current assets and current liabilities. If this figure is ...

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Too many businesses wait until a crisis occurs before they start to focus on improving their financial management. Often, by that time, it can be too late. By setting aside an hour now to evaluate the strengths and weaknesses of your company?s financial management activities and systems you can save a lot of time and aggravation. It can also help increase your profits, and at the end of the day that is what it is all about.The following are five strategies that will help you start to build a strong financial foundation and build value in your company.1. Set up a financial control systemThe first thing you need to start with is a ...

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Are your people consistently following your procedures? Each year, organizations lose thousands of dollars through common mistakes and lapses in usability. But what does that mean for business owners and executives?Ask yourself:Are your required actions described thoroughly and accurately, or are the details left open to interpretation?Is your content consistent and complete, or are your writers leaving gaps no one has noticed?Are revisions controlled, or are different people using different versions?Are your procedures compliant with regulations? Are you sure?Are all documents written to produce clear, measurable results?If you're ...

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Does it seem like everyone and everything is vying for your attention all at once? It can be hard for solo entrepreneurs to know what to do first, let alone try to find the time to get caught up. Here are some time management tips that will help you to stay on top of it all:1. Put your to-do list in writing and prioritize it. Studies show that people who write their lists down are 90% more likely to complete their list than those who do not.2. Be realistic about how long it takes to get things done. Block out a reasonable amount of time on your planner, especially if it?s an appointment where there?s driving time to consider.3. ...

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